CityFibre canvasses Peterborough businesses to register interest in new pure fibre network

CityFibre will commence roll out of the new network to be known as ‘Peterborough Core’ in April 2014 and it will be completed approximately 12 months later. Registrations through the Gig Up campaign at will enable CityFibre to map demand, keep businesses informed of progress and ensure as many as possible can be connected as the network is rolled out. Businesses will be incentivised to get connected while the project is in-build as this is quicker and more economical than sending crews back to the area after they have left. The greater the interest, the wider the network roll out will be.

‘Peterborough Core’ will revolutionise the way that businesses and public services in the city operate, delivering Gigabit speed services that are both accessible and affordable. Pure fibre connectivity means that organisations will no longer have to suffer the frustrations of slow and unreliable broadband due to the bottleneck in their connections resulting from the existing copper based network. It also puts Peterborough in an elite group of the most advanced citywide digital networks in the world, including the likes of Seoul, Hong Kong, Singapore and Stockholm as well as another of CityFibre’s projects in York.

Many Peterborough businesses are hungry for faster speeds with several hundred having already joined a grassroots campaign for better connectivity. Many of these have already shown interest in the Core and will act as ambassadors for the Gig Up registration campaign. One example is Neil Darwin, chief executive of economic development company, Opportunity Peterborough. He said, ‘Joining the likes of Singapore and Tokyo by becoming a gigabit city is excellent for Peterborough – it really will revolutionise the way we do business and significantly boost our local economy.

‘Peterborough businesses are already pushing the boundaries of technology, innovation and sustainable ways of working, and we’re excited to see what more they can achieve with the benefit of a super-fast fibre network.’

Marco Cereste, leader of Peterborough City Council said, ‘Peterborough is the fastest growing city in the country and this investment will put us at the forefront of the UK’s digital economy. We have seen one of the highest increases in the number of jobs created in the private sector anywhere in the UK and this pure fibre network will help us to continue to build on this by attracting new companies, particularly from the technology sector, and allowing businesses of all sizes to utilise the Internet for growth. Peterborough will now have one of the country’s best digital infrastructures and this should be seen as one of the most significant investments in the city’s history.’

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